I’ve recently come across this wonderful gem of a website called Personal MBA – Do It Yourself Business Education: Mastering Business Without B-School. The theory of this website is that you don’t need a B-School ejamacation to learn the lessons and principles of strategery and leadershippery. The site is dedicated to teaching you the invaluable lessons of B-School. One of the major cornerstones of the website is the Recommended Reading List – a list of 77 books that are meant to teach you what they teach you in B-School. As you know, I’m Asian (read cheap) so the idea of spending my hard earned money on B-School rubs me the wrong way in so many ways – one of which is that it takes time away from my personal endeavors. Perhaps I’m wrong on this – I don’t doubt it since I’m not the one commanding a high 6 figure salary. Short of selling my kidney and taking out another mortgage though, I just don’t see how I would do MBA school, so this website appeals to me a lot.

So what’s covered in the reading list? Topics range from Productivity, Psychology, Communication, Production, Marketing, Sales & Negotiation, Management & Leadership, Strategy & Innovation, Finance & Analysis, and more. So my personal challenge is to try to read all of these books save the supplemental. The cool thing is I’ve kind of gotten a head start already. I’ve already read:

  • Made To Stick – by Chip and Dan Heath
  • Influence: The Psychology of Persuasion by Robert B. Cialdini
  • The 4-Hour Workweek by Timothy Ferriss
  • Founders at Work by Jessica Livingston
  • Citizen Marketers by Ben McConnell & Jackie Huba

I have no real deadline as I want to read other books as well as I hear about them, but I’ll definitely be interspersing some of these in between.

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